The Redblacks hired me to shoot their first ever Cheer and Dance Team calendar recently. This is a little vid we did inhouse to promo the launch of the calendar.
We have shot the openings of dozens of malls and stores from the Rideau Centre to Ikea. Tight deadlines are the hallmark of this type of work. In this store, we had an hour to shoot ten diffent setups illustrating the retail displays, lighting and layout….we threw in a staff shot 30 seconds before they opened the door.
We like to capture products right the first time and shoot so that there is as little retouching as possible….but sometimes that simply is not possible.
Try as we might, these products were a couple of those cases in which we went as far as we could with light and knew that it was time to let Photoshop happen…
I happened to be looking up some files and came upon these shots from a decade ago. This is Judson Simpson, Chef of the Parliament Hill restaurant. The first was shot for Air Canada`s Enroute mag about a decade ago and then a few years later I shot this group of Canada`s Culinary Olympic team using the same location. Yes, the winter shot was a bunch trickier, but these folks were real troopers that day.
I am reminded every day of what good fortune I have had to have enjoyed a career in the heyday of photography in Ottawa. Many clients, like Judson have been with us for a decade and some…amazingly…. for 40 years!
A lot of people don`t realize that in general, what comes straight out of a digital camera is not an optimal product. Digital files need sharpening for the
repro medium you are working in, color balancing and minor dust retouching all of which we call “basic post processing”. Beyond that, the sky is the limit. In this example for a local law firm we did a mild version of what is called HDR…Hi Dynamic Range compositing of three images to bring out detail in the scene. We will gladly sell our clients anything their heart desires…even RAW files, but 98% of our clients have us do the post processing…To put it simply…it`s what we do BEST.
Shooting events requires technical knowledge and more that a bit of tact. We have covered the Brookstreet Lumiere Gala for five years…so I guess they like what we do.
Shooting live music events can be a challenge. Dark old churches, the sensitivity of the audience and performers, as well as simply finding that angle that tells the story….I love it.
This was shot for a local group at Glebe St James Church….established in the same year as my studio building.